Reasons to sell tickets in shops
Thinks the whole Worlds gone digital? Think again. The time has never been more right to sell tickets in shop outlets. With everyones eyes firmly placed on the internet - with its twitter and facebook and google advertising ad infinitum - many event promoters are forgetting that only 70% of the UK is on the "net". Thats a whopping 30% of your potential customers who are cut-off if you are selling your tickets "online only". The biggest festival in the UK - Glastonbury - recently upped its ante by releasing tickets to stockists across the country.
Organiser of Glastonbury, Michael Eavis, was quoted as saying "With just a couple of weeks to go, we want to make it as easy as possible for people to buy the last few festival tickets."
So if they are doing it, maybe you should be too?
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